Case · 01
Spiritual Cradle
Decoding a soul's potential — from logo to Lion's Gate.
View case study
Wellness & Spirituality · 2023 — Present
Gurgaon · Kuala Lumpur
est. 2010
A boutique brand & design studio · 15+ years · 50+ brands
Design.
Consult.
Learn.
SilverTree builds the brands founders want to be remembered by. We design, we strategise, we teach — sometimes all on the same project.
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The studio for founders who plan to be remembered
Design · Consult · Learn
Gurgaon & Kuala Lumpur
The studio for founders who plan to be remembered
Design · Consult · Learn
Gurgaon & Kuala Lumpur
01 — Three rooms, one studio
What we do,
and how it travels.
Most studios pick a lane. We've spent fifteen years discovering that the founders we love working with usually need more than one. So we built three. Three rooms, one studio — and you're welcome in all of them.
01
Design
Identities. Interiors of the web. Worlds you can touch.
- Brand Identity
- Digital Marketing
- UI / UX
- Events & Spaces
02
Consult
Strategy sessions for founders standing at a fork in the road.
- Brand Audits
- Market Positioning
- Go-to-Market
- Startup Mentorship
03
Learn
15 years of studio practice, distilled into workshops and cohorts.
- Workshops
- 1:1 Mentorship
- Online Courses
- Community
02 — In numbers, and in names
15+
Years in practice
50+
Brands shaped
2
Studio cities
23+
Active clients
Spiritual CradleJust Naturals Wellness ResortsTenacious HoneyCeleste Artisanal TeasSilverSea Products & InteriorsDark TourismOne Knot OneNSquare EventsImpact Investors Council+ 20 more
03 — Selected work
Brands we've
quietly shaped.
Case · 02
Just Naturals Wellness Resorts
Relax. Rejuvenate. Reconnect. — the whole engine, one accountable partner.
View case study
Hospitality & Wellness · 2023 — Present
Just Naturals Wellness Resorts
Case · 03
Zynaty Interiors
Social media marketing for a Delhi-based luxury interiors studio.
View case study
Luxury Interiors · 2024 — Present
Zynaty Interiors
04 — Kind words, real names
Sugandhi doesn't just design — she listens. She turned a decade of work I couldn't quite articulate into a brand that finally feels like us.
Ashema Mehtta
Founder, Spiritual Cradle
Working with SilverTree changed how we think about hospitality. Every guest now arrives already in love with the place.
Sumit Lal
Founder, Just Naturals Wellness Resorts
05 — Learn from the studio
Fifteen years.
Three workshops.
One open door.
Sugandhi has built the studio she wishes she could have learned from when she was twenty-two. Half-day workshops, mentorship cohorts, and an online course on building a brand that gets remembered.
Next workshop
Brand-thinking for founders
A half-day intensive · Gurgaon & online
Sugandhi LuthraFounder
06 — A word from the founder
Some studios
build brands.
We build the ones
you remember.
A boutique studio founded and solely owned by Sugandhi Luthra, working across Gurgaon and Kuala Lumpur. Deliberately small at the core, with a network of long-term specialist associates on call — the range of a full agency without the overhead, the hand-offs, or the junior-team guesswork.
You work with the founder. The right experts work with her.
Read the full story07 — Let's begin
Have a brand
challenge?
Whether you need a full identity, a strategic second opinion, or a workshop for your team — we'd love to hear what you're working on.
Book a free call